Know exactly what tobuild first.
Launch the Feature Prioritization Matrix — free
Free forever · ~5 minutes · results saved to your email
Drop in your feature list and watch it sort into Quick Wins, Big Bets, Fill-Ins, and Time Sinks — so your MVP ships the features that matter and defers the ones that don't.

What you get from the free feature prioritization matrix
Built by the team behind 100+ shipped apps — the same thinking we bring to paid engagements, free.
Quick Wins / Big Bets / Fill-Ins / Time Sinks
Every feature lands in one of four quadrants by impact and effort — the fastest way to see your real MVP.
MVP line, drawn for you
The tool draws the launch line: what has to be in version one to validate, and what earns its place in V2 with real user feedback.
Time Sinks, exposed
The features that feel essential but quietly eat half your budget get flagged before they wreck your timeline.
Drag, drop, disagree
Move features between quadrants yourself — it's your product. The matrix updates your MVP scope live.
How it works
Three steps. No downloads, no calls required.
List your features
Type them in or paste your list. The tool asks a couple of quick questions per feature.
See the matrix
Features sort by user impact vs. build effort into the four quadrants — instantly visual, instantly arguable.
Lock your MVP
Confirm what launches, what waits, and what gets cut. Export the prioritized list for your team or your build partner.


